[TO YOU] Toyota’s Chief Branding Officer Offers Glimpse Behind the Scenes at New TV Commercial

[TO YOU] Toyota’s Chief Branding Officer Offers Glimpse Behind the Scenes at New TV Commercial

A new TV commercial began airing on September 11, showcasing Toyota’s brand concept, “TO YOU. TOYOTA.” This time, the focus is on “me.” Chief Branding Officer Simon Humphries shares his goals and hopes for the TV commercial.